‘We must invest equally in women’s football’

BLUE MAHOE Capital has reaffirmed its commitment to the development of female football in Jamaica with a $2.2-million sponsorship of Reinas Academy, the country’s first all-female football academy.

Dedicated to nurturing young female athletes, Reinas Academy bids to tap into the immense promise of female football talent, providing structured training and competitive opportunities for girls across the island.

David Mullings, chairman and CEO of Blue Mahoe Capital, expressed his enthusiasm for the partnership.

“We are pleased to announce our partnership with Reinas Academy as we look to continue our development of female football in Jamaica,” said Mullings.

A former football player and passionate supporter of the sport, Mullings emphasised the need for greater investment in women’s football.

“By sponsoring a group like Reinas Academy that supports female athletes, we actively foster greater equity in sports excellence among our young people. Traditionally, boys’ and men’s football receive the majority of financial support, but we must invest equally in women’s football. We all see the hard work and successes of the Reggae Girlz on the international stage,” he said.

The four-year partnership between Blue Mahoe Capital and Reinas Academy will drive key initiatives, including the launch of the Blue Mahoe Under-15 Series, which will take place across the island. This groundbreaking tournament will allow girls from the ages of 8 to 20 years old the opportunity to develop their football skills and compete in a structured, organised and consistent sporting environment. With some of the academy’s senior players already members of the Reggae Girlz, this initiative aims to grow and strengthen the talent pipeline and cultivate the next generation of elite professional female footballers.

Neo Oxford, founder of Reinas Academy Limited, highlighted the impact of the partnership on the future of women’s football in Jamaica.

“Having Blue Mahoe on board opens new doors for us. Our goal has always been to increase the number of girls playing football, and with their support, we are now in a stronger position to make this goal a reality,” said Oxford.

With the backing of Blue Mahoe Capital, Reinas Academy is poised to expand its impact, equipping young female footballers with the resources, structure, and competitive platforms needed to elevate their game. The partnership marks a significant step in advancing Jamaica’s football landscape, ensuring that female footballers receive the same opportunities to excel as their male counterparts.