Fri | Dec 19, 2025

Flow turns up the ‘Riddim’

Published:Friday | June 13, 2025 | 12:08 AM
The Mitchells – Tami (left) and Wayne Mitchell - cool down with branded coconuts at Flow’s vibrant launch event last Friday.
The Mitchells – Tami (left) and Wayne Mitchell - cool down with branded coconuts at Flow’s vibrant launch event last Friday.
From left: LeVaughn Flynn, public relations manager; Yaniece Gentles, chief financial officer; and Dwight Williams, commercial director – mobile.
From left: LeVaughn Flynn, public relations manager; Yaniece Gentles, chief financial officer; and Dwight Williams, commercial director – mobile.
 Flow’s Head of Marketing, Latoy Lawrence (left), shares a moment with Stephen Price, vice-president and general manager.
Flow’s Head of Marketing, Latoy Lawrence (left), shares a moment with Stephen Price, vice-president and general manager.
Latoy Lawrence, head of marketing at Flow, who is leading the company’s rebranding journey.
Latoy Lawrence, head of marketing at Flow, who is leading the company’s rebranding journey.
Debbie 
Bissoon caught mid-flight as she expertly emcees the energetic Flow Riddim 
launch.
Debbie Bissoon caught mid-flight as she expertly emcees the energetic Flow Riddim launch.
Kalilah Reynolds, founder and chief executive officer of Money Media Limited, beats the heat at the lively launch.
Kalilah Reynolds, founder and chief executive officer of Money Media Limited, beats the heat at the lively launch.
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An explosion of vibrant colours, sights, sounds and ‘riddim’ filled the corporate headquarters of telecommunications company Flow Jamaica last Friday as it unveiled its brand-new platform, Riddim, and announced the staging of the inaugural Flow Riddim Festival, set for June 28. Scores of well-wishers, executives, and employees were treated to a taste of the company’s refreshed, new vibe as it reaffirmed its commitment to Jamaica.